Sorare and Lega Serie A today announced a new multi-year partnershipinvolving the top Italian Football League in Fantasy Football Game with NFT Cards.
Sorare and the new partnership with the Lega Serie A
Today, So rareThe NFT-enabled fantasy sports platform from announced its new multi-year partnership with the Lega Serie Athe best football league in Italy.
Including our partnerships with AC Milan and Napoli, 17 of the 20 Serie A clubs are now already confirmed for Sorare in 2022/23 🇮🇹🙌
— Sorare (@Sorare) July 25, 2022
“Serie A is coming to Sorare!
We have entered into an exclusive multi-year partnership with SerieA starting this season.
Cards will launch later this summer! #OwnYourGame
Including our partnerships with AC Milan and Napoli, 17 of the 20 Serie A clubs are now already confirmed for Sorare in 2022/23″.
Here is Sorare’s tweet from a few hours ago, which also announces that for the 2022/2023 season, fans, collectors and players around the world will be able to collect, buy and trade NFT digital cards of Italy’s most famous and prestigious football divisionwhile enjoying Sorare’s game with the most emblematic clubs in the world and the most famous players.
The new agreement with Sorare takes Lega Serie A clubs into a new dimension of the sporting experience, giving them the opportunity to engage new fans around the world and launch new revenue streams through digital cards.
Sorare NFTs and Italian football with Lega Serie A
Currently, the Italian league is the twelfth soccer tournament to partner with Sorare, following deals signed with the German Bundesliga, Spanish La Liga and US Major League Soccer.
In this regard, Nicholas JuliaCEO and co-founder of Sorare, said:
“This partnership is another step in our journey to become the sports entertainment giant of the future. Serie A is a world power in football and home to many of the most famous and iconic teams in history. It is also home to some of the most passionate and enthusiastic football fans in the world. Italy is currently the fastest growing market for Sorare and Italian users make up our second largest community in the world. So we know there is a huge demand for our fantasy game and trading cards in this market. This partnership will help us accelerate this growth and allow more fans around the world to connect with the legendary clubs, world-class players and future stars that make Serie A one of the best leagues in the world.”
Lega Serie A also shared their thoughts on the matter through their CEO, Luigi DeSiervo:
“At Lega Serie A, we are always looking for opportunities to take advantage of emerging technologies to improve the fan experience and help our clubs better interact with international audiences. Sorare is at the forefront of this sector and uniquely combines fantasy football games with collectible NFT cards, allowing us to expand our target audience to bring young fans closer to Serie A football TIM This is a partnership with great potential and we are ready to launch the first collections before the 2022-23 season”.
Also extends to baseball NFTs
In addition to soccer, in mid-May Sorare also had announcement its partnership with Major League Baseball (MLB)oldest american baseball league, to open its doors to baseball NFTs.
The launch of the new game took place last week:
We are live ! 🚨⚾️
Our marketplace is OPEN. All @MLB Limited and Rare card players are up for grabs… right now. Not to mention, some Super Rares.🔥
— SorareMLB (@SorareMLB) July 19, 2022
” We are live ! Our marketplace is OPEN. All MLB players in limited and rare cards are up for grabs… starting now. Not to mention, some Super Rares.”